Happy Camper Series – Go Big for Happiness Following the heart’s desire, we let our rushes take control of our actions like a dart flying toward its destination. We follow our hearts out of the door and into the world....

Jungle Series – Be in Flow and Breathe as one with Nature Our latest series, Jungle, frees you from life’s burdens. Doughnut always strives to be part of the solution, not the problem. Jungle continues our mission of re-creating with...

Reborn Series – A Commitment to the Environment Overconsumption has led exploitation of natural resources reaching or nearing a peak. To change the game by moving away from selling backpacks made from precious virgin raw materials, our designers reformed Doughnut’s...

DESCRIPTION Transformed from our best selling ‘Macaroon’ style. Macaroon Mini is the true definition of Light and essential.

Stay Young at Heart, Live Your True Self to the Fullest!Boldly chase after your heart's desires, paint the picture of the person you aspire to be. The passionate attitude is the connection between you and me. Every one of us...

The Beyond The Horizon Series features the 2024 trendy designs of clean colors and puffy design, recreating the comfort of floating in the ocean. The collection is designed to be worn everyday, from small slash pockets to backpacks they enhances...

DESCRIPTION Transformed from our best selling ‘Macaroon’ style. Macaroon Mini is the true definition of Light and essential.

DESCRIPTION Grace Series  A Little Bit of Heaven on EarthDoughnut presents our classic Macaroon Mini updated with shiny metal buckles and satin ribbon with printed Cupid pattern, giving you a little bit of heaven on earth. This series will add...

DESCRIPTION Nature Pale Series  Natural EleganceInspired by the nature, our designers blend in its gifted colors into our bags. With fusing the abstract colors extracted from haze, lichen, raindrop and Soft Sunrise, this Series flaunts a simple and elegant appeal....

DESCRIPTION Pastel Series backpacks, the romance of girl. We add 4 pastel colors to the classic and hot items Macaroon, Macaroon Mini, Montana and Montana Mini, meeting the wishes of girls who like fantasy.

Sky Series Somewhere Between the Earth and Space The colors of the clouds, haze, air and stars all fall into one small cabinet – somewhere between the earth and space. Doughnut presents our classic Macaroon family updated with a selection...

In 2025, Doughnut celebrates its 15th anniversary! To mark this occasion, we have established the "Small Wins Club" to celebrate this little milestone together with everyone. Here, Doughnut encourages all your small achievements, serving as your emotional value provider and...